Admins can send campaign messages to target their organization's connections (subscribers) and members.
The campaign content can include formatted text as well as content curated from their own organizations, libraries, or even partner organizations in the case of advisory or insurance distribution firms.
To compose a campaign message, select the Campaigns icon and then the NEW CAMPAIGN button.
Next, select your Organization and Audience: Connections (Subscribers), Members or a custom Segment. Also select if you would like recipients to receive an email notification.
Read more about Segments here.
After selecting the audience, you have the option to include text in the body of your message.
You can highlight specific content cards, by selecting the + CARD button. Multiple cards can be sent in the same campaign message.
You can search for content cards in your library, member organizations or subscribed organizations.
After you have selected content cards, you can review the displayed card and select SEND.